A good PPC manager should have a clear understanding of how to properly structure a campaign to increase click-through-rates. Knowing which metrics to track and which to overlook is essential to the success of your campaigns. Here are Tips to watch for in order to maximize your budget and reach your business goals. When choosing […]
Tag: PPC Management
Manage Your Pay Per Click ManagementManage Your Pay Per Click Management
0 Comment
When you start to use pay per click management for your business, you must decide how you will manage your campaign. You can manage the strategy in-house or hire an agency to do it for you. According to a recent study, a business turns a profit of $3 for every $1 spent on Google Ads. […]
How to Maximize the Value of Your PPC Management EffortsHow to Maximize the Value of Your PPC Management Efforts
0 Comment
The full value of your PPC Management efforts lies in your average lifetime value of a customer. This number measures the total recurring business generated from your customers. It is different for every business niche. Depending on your product or service, this number can be much higher or lower. The average lifetime value of a […]